HERCULES
A B2B supplier investing in an eCommerce platform
Challenge
Hercules is industrial rigging supplier in Quebec. They’re strategy was to open new revenue streams through online sales. The challenge is that we were essentially starting from scratch. They’re original site was basically a point of contact and was not optimized for eCommerce.
Solution
Hercules was a chance for us to use the Mercury accelerator to quickly deliver the wireframes for their new website.
Creating a style guide was critical for directing the visual content and design systems.
THE RESULTS
Since this is Hercules’ first eCommerce site, this site has increases thier online sales by 100%.
Industry standard eCommerce.
Increased brand awareness.
What is a style guide?
A style guide is an essential component of any design project, and it plays a crucial role in ensuring that your brand's visual identity is consistent and cohesive. Whether you're working on a website, a marketing campaign, or a new product, a style guide is an indispensable tool that can help you maintain a consistent visual language throughout all of your design assets.